Learning Trail

In times of appreciation of social networks, many companies are setting aside telephone contacts with their customers and business partners. Thus, telephony solutions became outdated for being unprivileged and such behavior reinforces the myth that they are inefficient regarding the contact with consumers. The base for a good relationship with customers is communication. You need […]

When a customer or business partner calls your company, he/she expects to listen to a voice on the other side of the line and that may transform the relationship between you two. By the moment someone says hello, an implicit confidence pact is established saying that the situation that originated the call shall be heard.

Much before emails or social networks, telephone was one of the most important means of communication between companies, their customers and business partners. Over time, the only phone line was substituted by a physical PBX, then by digital one and, nowadays, many companies bet on cell phones to be capable of loosening their service. But